Plain answers about getting found online, written for people who run a business rather than a website.
Some local businesses genuinely do not need one. Here is how to tell which kind you are, from a company that builds them.
If the person who built your site has moved on, you may not control your own domain. Here is how to find out who does, and how to get it back.
Most appointment businesses have never calculated what missed appointments cost them in a year. Here is the arithmetic, and what actually reduces them.
A one star review is not the end of it. What you write underneath is read by everyone who comes next. Four reply templates for the situations that actually come up.
Most articles about website maintenance are written to sell you a plan. Here is what the work actually involves, and the cases where the honest answer is that you do not need one.
If your Google Business Profile is unclaimed, anyone can change your hours and you cannot reply to reviews. Here is how to check and how to fix it.
A broken contact form does not look broken. It submits, it says thank you, and the message goes nowhere. Here is how to test yours properly.
Your Google profile records how people find you, how many call, and how many ask for directions. Here is where to find it and what the numbers actually mean.
Google filters local results by whether you are open. If your hours are missing or unconfirmed, you are invisible in the searches where people need you most.
Duplicate Google listings split your reviews and your ranking between two profiles. Here is how to find yours and get them merged.
The postcard never arrived, the video got rejected, or you work from home with no storefront. What each verification method actually wants, and what to do when it fails.
Most businesses should buy off the shelf. Here is the honest case for that, and the specific situations where it does not work.
A website that has not been touched in three years usually is not broken. It is just quietly wrong, and that costs more than downtime.
Nobody can quote custom software without a conversation. Here is how the pricing actually works, and how to calculate your own break-even before you talk to anyone.
If your booking or job tracking system has no maintainer, you are running the business on something nobody understands. Here is what to gather before it becomes urgent.
Real ranges for websites, Google profile work and ongoing maintenance, including the costs that do not appear in the quote.
Your domain, your reviews and your listing are worth something to whoever comes next. Here is how to hand them over properly, or close them down without leaving a mess.
New Brunswick is the only officially bilingual province in Canada. Here is how Google Business Profiles and websites actually handle two languages, and who genuinely needs it.